
|
|
|
Lifetime Value Calculations |
Online, pre-course work |
|
Reading: Stewart Alsop, "The Price tag on you is what drives Net stocks," Fortune, March 1, 1999. Paul Farris and Phil Pfeifer, "A Primer on the Lifetime Value of a Customer"
|
|
|
MAIN
PAGE (Session
Schedule: Class 1, Class
2, Class 3, Class 4, Class
5,
Class 6, Class
7, Class 8, Class 9, Class 10, Class 11, Class 12, Class 13, Class 14, Class 15) |
|